For the first time ever, BroadLearning and Chow Tai Fook Jewellery Co. Ltd.
(周大福) have created a suite of educational online games and jewellery to promote parent-child relationships. From concept to design and to product, it has shown the creativity and enthusiasm between the two companies in connecting the importance of mother's care to the child's education. It is also the honour to have the most influential architectural designer, Mr. Barrie Ho, be the designer of the jewellery. Mr. Ho has gained widespread recognition in design by his unconventional works with cultural reinterpretation.

　　The design of the jewellery and the contents of the educational online games are derived from the meanings of some of the Andersen's stories. Each piece of the Andersen jewellery symbolizes a type of virtue. With these Andersen online games, parents and children can explore and work out the virtues of people together.